Omnicom to Acquire Interpublic in Deal That Will Reshape Advertising Industry
Omnicom Group will acquire Interpublic Group in a deal that will create the world’s largest advertising business, the companies confirmed Monday. A combined entity would have net revenue of more than $20 billion, based on 2023 figures for each company, and include storied ad agencies such as TBWA Worldwide and McCann Worldgroup. The Wall Street Journal reported Sunday that the companies were in advanced merger talks.